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Press services: Overview

The Media Relations Team of Hamburg Marketing GmbH offers comprehensive information and content for media representatives, journalists and bloggers. Our media services include texts, features, listicles, story ideas, photos, videos, television footage,  as well as related links. What is more, we establish relevant contact, organise press trips and provide comprehensive research services relating to core topics from the Hamburg Metropolitan Region. Our press section is updated on a regular basis, supplying you with latest news and interesting stories from Hamburg.


Upon consultation, our press articles, features and dossiers from the fields of tourism, business, culture and city life can be used free of charge for press purposes. Photos and videos available on our Media Server can be used free of charge for the purpose of editorial coverage .

If you have questions regarding any of the core topics, please do not hesitate to contact our team - we look forward to your ideas and projects.

Latest press releases

The Norwegian Jade is making Hamburg its new homeport for the summer season

For the very first time in its corporate history, Norwegian Cruise Line is positioning a cruise ship in Hamburg scheduled for multiple voyages: the Norwegian Jade. Freshly spruced up and completely modernised, the ocean liner presented itself yesterday during its first-time arrival in Hamburg  with a lap of honour in front of the Elbphilharmonie Hamburg.

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A unity of sound and light: Elbphilharmonie Hamburg launches “Mein Schiff 6” cruise liner

A musical genius goes maritime: last night, Iveta Apkalna, head organist of the Elbphilharmonie Hamburg, launched the cruise liner “Mein Schiff 6” on behalf of the spectacular new concert hall. During the ceremony, the fourth new addition to the Hamburg based TUI Cruises’ feel-good fleet was moored just beside the Elbphilharmonie, Hamburg’s new landmark.

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ELBJAZZ and Theater der Welt: Two festivals inviting you to the port of Hamburg

During the ELBJAZZ Festival (2 to 3 June), the port will once again provide the backdrop for a one-of-a-kind music event that allows visitors to enjoy two full days of live performances in maritime locations – with renowned artists such as Gregory Porter and the Joshua Redman Trio. Around the same time and starting on 25 May, the international theatre festival “Theater der Welt” will be presenting a broad range of productions from around the world.

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HAMBURG PORT ANNIVERSARY festival and first-time arrival of the MSC Preziosa

Hamburg is the world's number one destination for maritime entertainment and cruise events. Over the past few days, the north German port city once again confirmed its position when seven cruise liners transformed the River Elbe into one big stage for the cruise world – at last weekend’s HAMBURG PORT ANNIVERSARY festival. And only three days earlier, the cruise liner MSC Preziosa had called at the port of Hamburg for the very first time.

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Hamburg presents highlights of 2017 cruise season at ITB trade fair in Berlin

In addition to the opening of the Elbphilharmonie Hamburg almost two months ago, cruise lining certainly plays a central role for Hamburg’s 2017 tourism year. In September, highlights will include the Hamburg Cruise Days, Europe’s biggest public cruise festival, and Seatrade Europe, which will be held shortly prior to the festival. In the forerun to these events, there will be various other occasions for visiting Hamburg – the cruise hotspot in Northern Germany.

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Hamburg’s tourism sector is booming and offers opportunities for hotel investment

Hamburg to present itself as a real estate location at MIPIM Cannes. About two months ago, the opening of the Elbphilharmonie Hamburg – the spectacular concert hall in the heart of the port that also includes a Westin hotel – brought Hamburg to the front pages of the world's leading media. Hamburg, the port city in Northern Germany, thus became one of the world's must-see tourist destinations of the year. Booming tourism, a pent-up demand in the convention and congress market, ongoing economic momentum and major investments in research and development make Hamburg one of the most attractive European locations for hotel investment.

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Hamburg hugely popular among German and international guests

A major boost for Hamburg: in 2016, Hamburg recorded a total of 6.6 million visitors and 13.3 million overnight stays. Compared with the previous year, this result corresponds to an increase of 5.5 percent or 692,000 overnight stays, respectively. For the 15th consecutive time, Hamburg has exceeded its previous year’s results. The average occupancy rate for the year 2016 amounted to 79.6 percent.

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Culture at its finest: Deichtorhallen Hamburg to present “Elbphilharmonie Revisited”

Hamburg is packed with cultural highlights: the Elbphilharmonie Hamburg was officially opened on 11 and 12 January 2017 to great celebration and now forms the new heart of Hamburg, the music hub in Northern Germany. And from 10 February 2017, the Deichtorhallen Hamburg will be presenting their exhibition “Elbphilharmonie Revisited”, with renowned international artists engaging in their relationship with architecture in general and the Elbphilharmonie building in particular.

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Opening ceremonies for the Elbphilharmonie Hamburg

Today, a ceremony and the inaugural concert marked the official opening of the Elbphilharmonie Hamburg. The concert hall is the new musical heart of the northern German metropolis. The spectacular venue uses its architecture and its programme to combine artistic excellence with the utmost in openness and accessibility. Designed by architects Herzog & de Meuron and perched between the city and the harbour, the Elbphilharmonie unites the former Kaispeicher warehouse with a new glass structure featuring wave-like peaks and valleys on top.

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Europe gets together in Hamburg: meeting of the OSCE Ministerial Council

Today and on Friday, over 50 foreign ministers and 1,300 representatives of 57 delegations of the OSCE (Organization for Security and Co-operation in Europe) member states are meeting at the Hamburg exhibition grounds for their Ministerial Council. The event is being hosted by Germany’s Federal Foreign Minister Frank-Walter Steinmeier. Due to its international character, Hamburg is the ideal location and will be in the international limelight for two days.

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Elbphilharmonie: Ode to Joy - Grand Opening Light Show