Privacy
Data protection declaration
Welcome to our website. The protection of your data is very important to us. Therefore, we would like to inform you below which data of your visit we use for which purposes. If you have any further questions regarding the handling of your personal data, please do not hesitate to contact our data protection officer (contact details at the end of this data protection declaration).
Responsible for the use of your data in connection with this website in the sense of the General Data Protection Regulation (hereinafter "GDPR"):
Hamburg Marketing GmbH, Wexstraße 7, 20355 Hamburg, info@marketing.hamburg.de
I. General information on data processing
1. What is personal data?
The term "personal data" is defined in the GDPR. “Personal data" means any information relating to an identified or identifiable natural person. This includes, for example, your real name, your address, your telephone number or your date of birth. Information about your usage behaviour on this website can also be personal data if it is possible to draw conclusions about your person from this information.
2. Scope of processing of personal data
We only process personal data of our users if this is necessary to provide a functional website as well as our contents and services. The processing of personal data of our users takes place regularly only after consent of the user or if the processing is permitted by legal regulations.
a) Legal basis for the processing of personal data
Insofar as we obtain the consent of the data subject for the processing of personal data, Art. 6 para. 1 lit. a GDPR serves as the legal basis.
In the processing of personal data required for the performance of a contract to which the data subject is a party, Art. 6 para. 1 lit. b GDPR serves as the legal basis. This also applies to processing operations that are necessary to carry out pre-contractual measures.
Insofar as the processing of personal data is required to fulfil a legal obligation to which our company is subject, Art. 6 para. 1 lit. c GDPR serves as the legal basis.
In the event that the vital interests of the data subject or another natural person require the processing of personal data, Article 6 para. 1 lit. d GDPR serves as the legal basis.
If processing is necessary to safeguard a legitimate interest of our company or a third party and if the interests, fundamental rights and freedoms of the data subject do not outweigh the first-mentioned interest, Art. 6 para. 1 lit. f GDPR serves as the legal basis for processing.
b) Data erasure and storage period
The personal data of the person concerned will be deleted or blocked as soon as the purpose of storage ceases to apply. Furthermore, data may be stored if this has been provided for by the European or national legislator in EU regulations, laws or other provisions to which the person responsible is subject. The data will also be blocked or deleted if a storage period prescribed by the aforementioned standards expires, unless there is a need for further storage of the data for the conclusion or fulfilment of a contract.
II. Provision of the website and creation of log files
1. Description and scope of data processing
When you access our website
•browser type/-version
•Operating system used
•referrer URL (previously visited website), as well as pages accessed on our website
•IP address
•date and time of the server request
•Internet Service Provider
is recorded. The data is also stored in the log files of our system. This data is not stored together with other personal data of the user.
2. Legal basis of data processing
The legal basis for the storage of data and log files is Art. 6 para. 1 lit. f GDPR.
3. Purpose of data processing
The temporary storage of the IP address by the system is necessary to enable the website to be delivered to the user's computer. For this the IP address of the user must remain stored for the duration of the session. The data is stored in log files to ensure the functionality of the website. In addition, the data serves us to optimize the website and to ensure the security of our information technology systems. An evaluation of the data for marketing purposes does not take place in this context. Our legitimate interest in data processing pursuant to Art. 6 para. 1 lit. f GDPR also lies in these purposes.
4. Duration of storage
The data stored by us will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. This is the case after seven days at the latest. Further storage is possible. In this case, the IP addresses of the users are deleted or alienated, so that an assignment of the calling client is no longer possible.
5. Opposition and Remedial Action
The collection of the above data is mandatory for the operation of the website. Consequently, there is no possibility of objection on the part of the user.
III. Use of cookies
1. Description and scope of data processing
Our website uses cookies. Cookies are text files that are stored in the internet browser or by the internet browser on the user's computer system. If a user visits a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic character string that enables a unique identification of the browser when the website is called up again.
We use cookies to make our website more user-friendly. Some elements of our website require that the calling browser can be identified even after a page change.
For example, the following data is stored and transmitted in the cookies:
(1) Language settings
(2) Log-in information
We also use cookies on our website which enable an analysis of the user's surfing behaviour.
In this way, the following data can be transmitted, for example:
(1) Entered search terms
(2) Frequency of page views
(3) Use of website functions
The user data collected in this way is pseudonymised by technical precautions. Therefore, it is no longer possible to assign the data to the calling user. The data will not be stored together with other personal data of the users.
When you visit our website, an information banner informs you about the use of cookies and can allow or reject cookies.
2. Legal basis for data processing
The legal basis for the processing of personal data using cookies for analysis purposes is the consent of the user in accordance with. Art. 6 para. 1 lit. a GDPR. The legal basis for the processing of personal data using the cookies required to operate the site is our legitimate interest in providing users with a functioning website, Art. 6 Para. 1 lit. f GDPR.
3. Purpose of data processing
The purpose of using technically necessary cookies is to simplify the use of websites for users. Some functions of our website cannot be offered without the use of cookies.
For example, we need cookies for the following applications:
(1) Accepting language settings
(2) Remembering search terms
The user data collected through technically necessary cookies is not used to create user profiles.
The analysis cookies are used for the purpose of improving the quality of our website and its contents. The analysis cookies enable us to find out how the website is used and thus to constantly optimise our offer.
4. Duration of storage, possibility of objection and removal
Cookies are stored on the user's computer and transmitted by the user to our site. Therefore you as a user have full control over the use of cookies. By changing the settings in your internet browser, you can deactivate or restrict the transmission of cookies. Cookies already stored can be deleted at any time. This can also be done automatically. If cookies for our website are deactivated, it may not be possible to use all the functions of the website to their full extent.
For more information about the cookies we use and the possibility to edit your cookie settings, please click here.
IV. Newsletter
1. Description and scope of data processing
You have the possibility to subscribe to our free newsletter via our website. To register and send the newsletter we need your e-mail address.
In addition, the following data is collected during registration:
-the date and time of registration
The newsletter will only be sent out with your express consent and subsequent confirmation of your consent. After entering your e-mail you will receive a confirmation e-mail to the specified e-mail address. The newsletter will only be sent after explicit confirmation by clicking on a link provided in the confirmation e-mail (so-called double opt-in).
Your data processed in connection with the dispatch of the newsletter will be used exclusively for the dispatch of the newsletter and will not be passed on to third parties.
2. Legal basis of data processing
The legal basis for processing the data after registration for the newsletter is Art. 6 para. 1 lit. a GDPR if the user has given his or her consent.
The legal basis for sending the newsletter as a result of the sale of goods or services is Section 7 para. 3 UWG.
3. Purpose of data processing
The collection of the user's e-mail address serves to send the newsletter.
The collection of other personal data within the registration process serves to prevent misuse of the services and the e-mail address.
4. Duration of storage
The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. The user's e-mail address will therefore be stored for as long as the subscription to the newsletter is active.
The other personal data collected during the registration process will generally be deleted after a period of seven days.
5. Opposition and Remedial Action
You can revoke your consent to data processing and the subscription to the newsletter at any time by clicking an appropriate link in each newsletter.
V. Newsletter tracking
1. Description and scope of data processing
We use so-called tracking pixels in the newsletters we send out. These are small graphics embedded in the newsletter that enable us to analyse the actual use of the newsletter by subscribers.
The personal data collected in this way will not be passed on to third parties. During the registration process, your consent is obtained through a so-called double opt-in procedure.
2. Legal basis of data processing
The legal basis for processing the data after registration for the newsletter is Art. 6 para. 1 lit. a GDPR, otherwise Art. 6 para. 1 lit. f GDPR.
3. Purpose of data processing
Newsletter tracking is used for statistical evaluation of the success or failure of online marketing campaigns. This enables us to track whether and when an e-mail is opened and which links in the e-mail are clicked on. The newsletter tracking also serves to improve and optimize the newsletter.
4. Duration of storage
The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. This is the case after a period of seven days at the latest.
5. Opposition and Remedial Action
The consent of the user concerned can be terminated at any time by unsubscribing from the newsletter. For this purpose, for example, a corresponding link can be found in every newsletter.
Registration for the Mediaserver
When registering for the Mediaserver, continuance data (name, first name, company, e-mail) are stored in a customer data bank of Hamburg Marketing. This will allow you to quickly and comfortably have your user name and password for future visits to the site without having to re-enter your data. Your data is not processed any further nor is it transmitted to third parties.
You may revoke such consent with effect for the future by notifying us by email to markenservice@marketing.hamburg.de. Your personal data is not transmitted to third parties.
VI. Contact form and e-mail contact
1. Description and scope of data processing
There is a contact form on our website which can be used for electronic contact. If a user takes advantage of this possibility, the data entered in the input mask will be transmitted to us and stored.
At the time the message is sent, the following data is also stored:
(1) The IP address of the user
(2) Date and time of registration
Alternatively, you can contact us via the e-mail address provided. In this case, the user's personal data transmitted by e-mail will be stored.
In this context, the data will not be passed on to third parties. The data is used exclusively for processing the conversation.
2. Legal basis for data processing
The legal basis for the processing of data is Art. 6 para. 1 lit. a GDPR if the user has given his consent.
The legal basis for the processing of data transmitted in the course of sending an e-mail is Art. 6 para. 1 lit. f GDPR. If the e-mail contact aims at the conclusion of a contract, then additional legal basis for the processing is Art. 6 exp. 1 lit. b GDPR.
3. Purpose of data processing
The processing of the personal data from the input mask serves us only for the treatment of the establishment of contact. In the event of contact by e-mail, this also constitutes the necessary legitimate interest in the processing of the data.
The other personal data processed during the sending process serve to prevent misuse of the contact form and to ensure the security of our information technology systems.
4. Duration of storage
The data will be deleted as soon as they are no longer necessary to achieve the purpose for which they were collected. For the personal data from the input mask of the contact form and those that were sent by e-mail, this is the case when the respective conversation with the user is finished. The conversation is terminated when it can be inferred from the circumstances that the facts in question have been finally clarified.
The additional personal data collected during the sending process will be deleted after a period of thirty days at the latest.
5. Possibility of opposition and elimination
The user has the possibility to revoke his consent to the processing of personal data at any time. If the user contacts us by e-mail, he can object to the storage of his personal data at any time. In such a case, the conversation cannot be continued.
All personal data stored in the course of contacting us will be deleted in this case.
VII. Google Analytics
This website uses Google Analytics, a web analysis service of Google LLC, (1600 Amphitheatre Parkway Mountain View, CA 94043, USA). Responsible for users in the EU/EEA and Switzerland is Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland This website uses Google Analytics, a web analytics service provided by Google Inc, (1600 Amphitheatre Parkway Mountain View, CA 94043, USA; "Google"). The use includes the operating mode "Universal Analytics". This makes it possible to assign data, sessions and interactions across multiple devices to a pseudonymous User ID and thus to analyse the activities of a user across devices.
Google Analytics uses so-called "cookies", text files which are stored on your computer and which enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. However, in the event that IP anonymisation is activated on this website, your IP address will be shortened by Google within member states of the European Union or in other states which are party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. The IP address transmitted by your browser within the framework of Google Analytics is not merged with other data from Google. Sessions and campaigns are terminated after a certain period of time. By default, sessions are terminated after 30 minutes without activity and campaigns after six months. The time limit for campaigns can be a maximum of two years. For more information on terms of use and data protection, please visit https://www.google.com/analytics/terms/de.html or https://policies.google.com/?hl=de.
2. Legal basis of the data processing
The legal basis for the processing of users' personal data is Art. 6 para. 1 letter a DSGVO.
3. Purpose of data processing
Google will use this information on our behalf to evaluate your use of the website, to compile reports on website activity and to provide other services related to website and internet usage.
4. Duration of storage
Information on the duration of storage can be found at https://www.google.com/analytics/terms/de.html or https://policies.google.com/?hl=de.
5. Revocation and possibility of removal
By changing the settings in your Internet browser, you can deactivate or restrict the transmission of cookies. In addition, you can delete already stored cookies at any time. In this case, however, you may no longer be able to use all functions of the website to their full extent.
You can also withdraw your consent at any time by adjusting the cookie settings.
VIII. Candidatures
1. description and scope of data processing
You can apply to our company electronically. We will of course use your details exclusively for processing your application and will not pass them on to third parties. Please note that applications should only be sent via our online application portal and are not encrypted. We only collect the necessary data for this in the context of the application. These are marked as mandatory fields in the input mask. It concerns your name and contact data, as well as the desired position and your curriculum vitae, as well as certificates and qualifications. You can also make further specifications, such as your salary requirements. However, this information is provided voluntarily. In addition, we will store your application with us until further notice, but for a maximum of one year, if we are to consider it for future vacancies. This only happens if you give us your express consent.
2. legal basis of data processing
The legal basis for data processing is Art. 6 para. 1 lit. b DSGVO or § 26 para. 1 Bundesdatenschutzgesetz (BDSG). In the case of a voluntary declaration of salary request or other remarks, as well as your consent for a longer storage of the application, Art. 6 Para. 1 lit. a DSGVO is the legal basis.
3 Purpose of data processing
We only process your data to process your application or, if you give your consent, to inform you about future vacancies.
4 Duration of storage
After completion of the application process, we will delete your data after 6 months at the latest, unless you have given us your express consent for longer storage. In this case we will delete your data after one year or on revocation.
5. possibility of opposition and elimination
You have the possibility at any time to revoke your consent to the storage of your data and to request the deletion of your data.
Translated with www.DeepL.com/Translator
IX. Two-click solution for the integration of YouTube
On our website we have integrated components from YouTube. YouTube is an Internet video portal that allows video publishers to post video clips and other users to view, rate and comment on them free of charge. YouTube allows the publication of all types of videos, which is why complete film and television programmes, music videos, trailers or videos produced by users themselves can be called up via the Internet portal.
The provider is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.
The website does not embed YouTube videos directly into the website. Profiling by third parties is thus excluded.
In order to watch our videos, users must first click on the preview image. The video can only be viewed after clicking away the hint or logging in. Data is not transmitted until this moment.
For more information, please visit https://www.youtube.com/intl/en/yt/about/ and YouTube's published privacy policy, which is available at https://www.google.de/intl/de/policies/privacy/. These provide information about the collection, processing and use of personal data by YouTube and Google.
Data integrity
We use technical and organizational security measures to protect your data processed by us against accidental or intentional manipulation, loss, destruction or access by unauthorized persons. Our security measures are continuously improved in line with technological developments.
Rights of the parties concerned
If personal data are processed by you, you are affected within the meaning of the GDPR and you have the following rights vis-à-vis the person responsible:
• Right to information under Art. 15 GDPR
You can ask us to confirm whether personal data concerning you will be processed by us. Once we have processed your data, you have further rights to information as set out in Art. 15 of the GDPR:
o the processing purposes;
o the categories of personal data being processed;
o the recipients or categories of recipients to whom the personal data have been or are still being disclosed, in particular recipients in third countries or international organisations;
o the planned duration for which the personal data will be stored or, if this is not possible, the criteria for determining this duration;
o the existence of a right of rectification or deletion of personal data concerning him or of a restriction on processing by the controller or of a right of opposition to such processing;
o the existence of a right of appeal to a supervisory authority;
o if the personal data are not collected from the data subject, all available information on the origin of the data;
o the existence of automated decision making including profiling
• Right to correction
If the information we have collected from you is incorrect or incomplete, you may immediately request us to correct it in accordance with Art. 16 of the GDPR .
• Right to limitation of processing
Under the conditions of Art. 18 of the GDPR, you may also request that the processing of personal data concerning you be restricted.
After the restriction, your data may only be processed with your consent or for the purpose of asserting, exercising or defending rights, or for the protection of the rights of another natural or legal person, or on grounds of an important public interest of the Union or a Member State. We will inform you before the restriction is lifted.
• Right to cancellation
If one of the reasons in Art. 17 para. 1 GDPR applies, you can request us to delete your personal data immediately, unless there is an exception to the deletion obligation in accordance with Art. 17 para. 3 GDPR.
• Right to information
If you have exercised your right to correct, delete or restrict processing against us, we are obliged under Art. 19 GDPR to inform all recipients of your personal data of this, unless the notification is impossible or involves disproportionate effort. They also have the right to be informed of the recipients. The person responsible shall have the right to be informed of such recipients.
• Right to data transferability
In addition, according to Art. 20 GDPR, you have the right to receive personal data concerning you from us in machine-readable format and to transmit the data to another person responsible without obstruction, provided that the requirements of Art. 20 Para. 1 lit.a GDPR are met, or to obtain that your personal data are transmitted directly by us to another person responsible, provided that this is technically feasible and no freedoms and rights of other persons are impaired thereby. This right shall not apply to the processing of personal data necessary for the performance of a task in the public interest or for the exercise of official authority.
• Right of objection
You have the right to object to the processing of personal data concerning you pursuant to Art. 6 para. 1 lit. f GDPR at any time.
We will then no longer process your personal data, unless there are legitimate reasons for the processing outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.
• Right to revoke the data protection declaration of consent
You have the right to revoke your data protection declaration of consent with declaration to us at any time. The revocation of consent shall not affect the legality of the processing carried out on the basis of the consent until revocation.
Changes to this Privacy Policy
This data protection declaration is constantly being adapted in the course of the further development of the Internet or our offer. Changes will be announced on this page in due time. In order to keep up to date with the current status of our data usage regulations, this page should be accessed regularly.
Contact Data Protection Officer
Mrs. Katrin Rammo
intersoft consulting services AG
Beim Strohhause 17
20097 Hamburg
Phone: +49 40 790 235 - 235 | cell: +49 175 261 724 2
Email: KRammo@intersoft-consulting.de